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The Icon Shirt

Size Guide
Size Chart
Size Body Width Length
XS 35" 27"
S 38" 28"
M 41" 29"
L 44" 30"
XL 48" 31"
2XL 52" 32"
3XL 56" 33"

Size: S
Color: Jet Black
Jet Black

What arrives

  • The Icon Shirt
  • Exclusive collector’s bracelet
  • Velcro morale patch
  • Water-resistant decals
  • Premium mission card
  • Signature matte black packaging

Ships in 1–2 business days · 30-day returns

Built for those who choose discipline over comfort.

Premium materials. Athletic fit. Refined details. Built to go from the gym to the dinner table, a daily reminder that standards beat motivation.

Fabric & Care
  • 52% combed ring-spun cotton / 48% polyester jersey
  • 4.2 oz lightweight athletic fabric
  • Pre-laundered to minimize shrinkage
  • Machine wash cold, inside out
  • Tumble dry low or hang dry
  • Do not iron the print
Fit & Sizing
  • Athletic fit, true to size
  • For a roomier feel, consider sizing up
  • Male model: 6'1", 185 lbs, wearing size L
  • Female model: 5'7", 130 lbs, wearing size M for an oversized fit
Crafted with Intention

Every detail serves a purpose — nothing added without meaning.

  • Woven hem label — a subtle signature designed to be discovered, not announced.
  • Heat-pressed silicone back logo — understated branding that lasts as long as the shirt.
  • Tagless printed neck label — all-day comfort without the irritation of a sewn-in tag.
  • Heavy plastisol screen print — a durable print with a subtle raised finish that feels as premium as it looks.
  • Refined athletic fit — developed through multiple prototypes to create a clean silhouette that moves naturally.
Shipping & Returns

  • Ships from Detroit, Michigan within 1–2 business days
  • Free U.S. shipping on orders over $98
  • 30-day returns on unworn items in original condition

Built for those who choose discipline over comfort.

Premium materials. Athletic fit. Refined details. Built to go from the gym to the dinner table, a daily reminder that standards beat motivation.

Fabric & Care
  • 52% combed ring-spun cotton / 48% polyester jersey
  • 4.2 oz lightweight athletic fabric
  • Pre-laundered to minimize shrinkage
  • Machine wash cold, inside out
  • Tumble dry low or hang dry
  • Do not iron the print
Fit & Sizing
  • Athletic fit, true to size
  • For a roomier feel, consider sizing up
  • Male model: 6'1", 185 lbs, wearing size L
  • Female model: 5'7", 130 lbs, wearing size M for an oversized fit

Crafted with intention

IN THE DETAILS

Nothing on this shirt is an accident.

Close-up of the front print on the Icon Shirt in Jet Black
Close-up of the front print on the Icon Shirt in Jet Black

The Statement

The front print. A daily reminder of the decision you made.

Close-up of the silicone Fight The Flock logo on the back of the Icon Shirt in Jet Black
Close-up of the silicone Fight The Flock logo on the back of the Icon Shirt in Jet Black

The Mark

Raised silicone on the back. Recognized by the few.

Close-up of a black fabric product corner with a small black brand patch reading “FIGHT THE FLOCK” in white text.
Close-up of a black fabric product corner with a small black brand patch reading “FIGHT THE FLOCK” in white text.

The Signature

A woven hem tag stitched with BUILT DIFFERENT.

Tagless printed neck label inside the Icon Shirt in Jet Black
Tagless printed neck label inside the Icon Shirt in Jet Black

Made to Be Worn

A tagless printed label. Nothing between you and the work.

Fight The Flock homepage banner featuring the Icon Shirt
Fight The Flock homepage banner featuring the Icon Shirt

THE UNBOXING EXPERIENCE

Your first reminder arrives before you even open the shirt— a statement. Designed to deliver grit, intention, and discipline in every detail.

Matte black Fight The Flock packaging for the Icon Shirt
Matte black Fight The Flock packaging for the Icon Shirt

Custom FTF Packaging

Flat lay of Fight The Flock packaging and order contents
Flat lay of Fight The Flock packaging and order contents

Everything Inside

Extras included with every order: bracelet, mission card, morale patch, and decals
Extras included with every order: bracelet, mission card, morale patch, and decals

Bracelet, Patch & Decals

Built With Intention

Built With Intention

Every Fight The Flock design goes through 5–7 prototypes before it earns our name.

We partner with a trusted Metro Detroit screen printer using premium plastisol inks to make apparel built to last.

Nothing is rushed. Nothing is accidental.

Because discipline starts long before you put it on.

Every Fight The Flock design goes through 5–7 prototypes before it earns our name.

We partner with a trusted Metro Detroit screen printer using premium plastisol inks to make apparel built to last.

Nothing is rushed. Nothing is accidental.

Because discipline starts long before you put it on.

Fight The Flock mission banner

This isn’t what you wear. It’s what you carry.

Your standards don't stay home. Your reminder shouldn't either.

Flat lay of the Icon Shirt and Fight The Flock accessories

Built for the Disciplined. Worn by the Relentless.

Real customers. Real standards. Real reviews.

The Decision Is Yours

The flock will keep waiting.
You don’t have to.

Never Quit. Never Settle.

Choose Your Size

Free shipping on orders $98+ · Ships in 1–2 business days · 30-day returns

Built for those who choose discipline over comfort.

Premium materials. Athletic fit. Refined details. Built to go from the gym to the dinner table, a daily reminder that standards beat motivation.

Fabric & Care
  • 52% combed ring-spun cotton / 48% polyester jersey
  • 4.2 oz lightweight athletic fabric
  • Pre-laundered to minimize shrinkage
  • Machine wash cold, inside out
  • Tumble dry low or hang dry
  • Do not iron the print
Fit & Sizing
  • Athletic fit, true to size
  • For a roomier feel, consider sizing up
  • Male model: 6'1", 185 lbs, wearing size L
  • Female model: 5'7", 130 lbs, wearing size M for an oversized fit
Crafted with Intention

Every detail serves a purpose — nothing added without meaning.

  • Woven hem label — a subtle signature designed to be discovered, not announced.
  • Heat-pressed silicone back logo — understated branding that lasts as long as the shirt.
  • Tagless printed neck label — all-day comfort without the irritation of a sewn-in tag.
  • Heavy plastisol screen print — a durable print with a subtle raised finish that feels as premium as it looks.
  • Refined athletic fit — developed through multiple prototypes to create a clean silhouette that moves naturally.
Shipping & Returns

  • Ships from Detroit, Michigan within 1–2 business days
  • Free U.S. shipping on orders over $98
  • 30-day returns on unworn items in original condition