Bold by Design
A statement print built to lead — not blend in.
Fight The Flock
Most people follow. Most people quit.
Fight The Flock was built for those who don’t —
the ones who refuse average and move with purpose.
This isn’t just apparel — it’s discipline in fabric.
A reminder to cut the excuses, rise above comfort, and lead from the front.
We built a uniform for it.
Most people follow.
Most people quit.
Fight The Flock was built for those who don’t.
This isn’t just a shirt — it’s a symbol of discipline.
A statement of grit. A reminder to silence excuses and reject the pull of the average.
You already know what you’re fighting.
We built a uniform for it.
SIGNATURE DROP // 24.7.365
Built for those who don't follow.
A premium-weight poly-blend engineered for discipline — clean lines, subtle branding, and a fit built to move with you.
Key details:
This isn’t just a shirt. It’s armor.A uniform designed to silence excuses and carry you through the days you don’t feel like showing up.
SIGNATURE DROP // 24.7.365
Built for those who don't follow.
A premium-weight poly-blend engineered for discipline — clean lines, subtle branding, and a fit built to move with you.
Key details:
This isn’t just a shirt. It’s armor.A uniform designed to silence excuses and carry you through the days you don’t feel like showing up.
We don’t chase trends. We refine them.
Every design goes through rounds of prototyping until it earns the Fight The Flock name.
Looks are the result of discipline. From the cut to the fabric to the stitch, every detail is placed with intention — so it performs, and so it lasts.
This is fashion with grit.
Designed, tested, and refined in Detroit.
Every detail serves a purpose.
From the breathable poly-blend fabric to the sweat-wicking finish, this shirt is engineered to move with you — from gym sets to night outs.
Finished with a signature silicone back logo, a custom woven hem tag stitched with BUILT DIFFERENT, and a tagless screen-printed interior. A premium essential built to speak — not scream.
Designed. Tested. Refined.
Finished in Detroit.
Engineered with grit. Finished with purpose.
A statement print built to lead — not blend in.
Raised silicone neck logo — a seal of grit, discipline, and identity.
Premium woven hem tag stitched with intention — not a detail, a declaration.
Interior print built for comfort and focus — no itch, no distractions.
Every order ships like a mission — patch, bracelet, sticker, and mission card sealed in matte black packaging and finished with our signature scent.
A reminder of why you showed up before you even open the shirt.
Every order ships like a mission — patch, bracelet, sticker, and mission card sealed in matte black packaging and finished with our signature scent.
A reminder of why you showed up before you even open the shirt.
The ones who wear it don’t follow — they lead.
Weekly mindset. One action. Zero BS.
Build the discipline you’ve been avoiding.
A free 5-week email series to get you moving with purpose — one mindset shift per week.
