Bold by Design
A bold front print that does the talking — so you can focus on leading.
Fight The Flock
Most people follow. Most people quit.
Fight The Flock was built for those who don’t.
This isn’t just a shirt — it’s discipline in fabric.
It's grit in motion — a reminder to silence excuses and rise above the average.
You already know what you’re fighting.
We built a uniform for it.
Most people follow.
Most people quit.
Fight The Flock was built for those who don’t.
This isn’t just a shirt — it’s a symbol of discipline.
A statement of grit. A reminder to silence excuses and reject the pull of the average.
You already know what you’re fighting.
We built a uniform for it.
SIGNATURE DROP // 24.7.365
Engineered for those who lead.
The Icon Shirt isn’t decoration — it’s discipline in fabric. Built from a premium poly-blend that holds its structure through every move, from 5AM reps to late-night grind.
Key details:
This isn’t just a shirt. This is armor.
A uniform designed to silence excuses and carry you through the days you don’t feel like showing up.
SIGNATURE DROP // 24.7.365
Engineered for those who lead.
The Icon Shirt isn’t decoration — it’s discipline in fabric. Built from a premium poly-blend that holds its structure through every move, from 5AM reps to late-night grind.
Key details:
This isn’t just a shirt. This is armor.
A uniform designed to silence excuses and carry you through the days you don’t feel like showing up.
We don’t chase trends. We refine them.
Every design goes through rounds of prototyping until it earns the Fight The Flock name.
Looks are the result of discipline. From the cut to the fabric to the stitch, every detail is placed with intention — so it performs, and so it lasts.
This is fashion with grit.
Designed, tested, and refined in Detroit.
Every detail serves a purpose.
From the breathable poly-blend fabric to the sweat-wicking finish, this shirt is engineered to move with you — from gym sets to night outs.
Finished with a signature silicone back logo, a custom woven hem tag stitched with BUILT DIFFERENT, and a tagless screen-printed interior. A premium essential built to speak — not scream.
Designed. Tested. Refined.
Finished in Detroit.
Engineered with grit. Finished with purpose.
A bold front print that does the talking — so you can focus on leading.
Raised silicone neck logo — a seal of grit, discipline, and identity.
Premium woven hem tag stitched with purpose — not a detail, a declaration.
Tagless interior built for comfort — no itch, no distractions, only focus.
Every order delivers the full collector experience — including a patch, bracelet, sticker, and mission card. Each piece is sealed in matte black packaging and lightly infused with our signature scent.
Every order delivers the full collector experience — including a patch, bracelet, sticker, and mission card. Each piece is sealed in matte black packaging and lightly infused with our signature scent.
Proof from people built different.
